the brief

How can you transport entertainment to a new digital space?

A brief set by sky

Branding Projection Human-Centred Design 3D Modelling Animation Photography

the solution:

‘sky view’

Sky View, is a portable cordless projector Sky View allows you to bring entertainment anywhere. It was made to help people with ADHD. By viewing their symptoms as an opportunity and not a problem. Sky View allows you to bring entertainment anywhere, this encourages community and deeper relationships with the entertainment you watch. All this, is available from the press of a button, here with Sky View.

sky original content projected

To promote Sky View and show its potential I projected sky originals content in public settings to promote how immersive it is. Also highlighting that with Sky View anywhere can be on your screen.

the users

Attention deficit hyperactivity disorder (ADHD) is a neurological disorder that affects the part of the brain that helps to plan, focus on, and execute tasks.

ADHD symptoms include two subgroups, inattentive, hyperactive, or combined. Inattentive means that the brain struggles to retain focus on tasks which results in them being distracted. The other sub-group is hyperactivity where the brain cannot concentrate without getting distracted.

the details

The charging for the projector would be done via the base. Once the base is charged it will hold power and charge the projector, while contact is made. When the projector and the base are out of battery, the power will be restored when, it is charged via the USB on the back of the base.

The projector is a sphere that allows you to spin, and turn it to the best angle, for the location you are in. This paired with it being cordless allows total freedom.

the future

Sky View allows you to view the Sky Originals content away from the constraints of a phone or television.

This allows you to bring Sky with you anywhere. Sky View will encourage movement, community, and creativity, allowing people to create unique viewing environments.

sky view 3d rendered projector

I designed this product with some essential features to ensure it works effectively. Sky is known for its award-winning sound so this projector has sound speakers. It has integrated WIFI and Sky Originals content to create a portable project that achieves our brand mission. Sky View also is fitted with a cooling system which regulates heat and dust movement throughout the device. Best of all this projector is battery-powered to ensure an amazing cordless experience.